Publishers
Bridge the digital divide while protecting your content
Reference Tree’s proposition offers publishers an additional revenue stream for current editions whilst providing opportunities for cross-selling both adopted and non-adopted works.
For publishers, this means:
- Increased revenue for current edition textbooks by widening access with a ‘per chapter’ model
- New channel of distribution direct to your readers (rather than the institution), to drive end user sales and supplement print revenues
- Reduction in loss of revenue to second hand/previous edition book market
- Targeted cross-selling opportunities to increase revenue for both adopted and non-adopted works
- Reduced unlicensed copying as Reference Tree tools enable use of the material whilst maintaining its integrity
- Gain new insight into the value in your content with our statistics on what students actually read, when, and for how long
We are in discussion with over a dozen higher education textbook publishers about partnering opportunities and have had very positive reactions to the Reference Tree model and approach.
Our launch subjects are going to be:
- Business
- Education
- Social Studies
The Reference Tree service will launch in September 2010. To get updates on our launch as it happens, please see our News Updates.
You can subscribe to Reference Tree News Updates via RSS or Email
If you would like to know more about Reference Tree, please email our Managing Director Amil Tolia.
